Every season reveals a fresh side of Hawke’s Bay: new flavours, changing landscapes and moments that stay with you long after you leave. From year-round food markets to world-class wine and exceptional local produce, this is a region that never fails to impress, with something new to discover on every visit.
As Food and Wine Country and one of the world’s Great Wine Capitals, Hawke’s Bay invites you to slow down and savour. Explore more than 30 cellar doors, sample award-winning gin, craft beer and cider, or spend sun-soaked days on beaches stretching from Central Hawke’s Bay up the coast to Māhia. Cycle the region’s iconic trails, hike up to Sunshine Hut or to the summit of Te Mata Peak for sweeping views, and wander the streets of Napier, the Art Deco Capital of the World, before settling in for a meal crafted from the region’s finest ingredients.
Hawke’s Bay is also a natural playground. Golfers travel from around the world to play the clifftop fairways of Cape Kidnappers, high above the Pacific, while Hastings Golf Club ranks among New Zealand’s top club courses, kept in championship condition. Nature lovers can explore a pioneering wildlife sanctuary and tranquil wetlands alive with native birds. Anglers will find trout-filled rivers and rich offshore fishing, and sailors, kayakers and paddleboarders have the sweeping bay to themselves. Whether you’re chasing a birdie, a big catch or simply fresh air, there’s always room to roam.
More than a one-time escape, Hawke’s Bay is a place to return to, where every visit adds a new chapter to your story. Come back, savour it all again, and make it your Bay to Remember.
To plan your next visit start here
Explore Hawke's Bay
Your stay is just the beginning
From coastal escapes and country towns to vibrant city life and beautiful wine country, Hawke’s Bay has plenty to discover. Explore the different areas of the region and start planning your own Hawke’s Bay adventure.